Professionals adopt a variety of ways to make money with websites and
blogs. Click here for the six smartest ways to earn money with a website/blog through
6 Profitable Ways to Monetise Your Blogs and
Websites with Ads
In today’s time, making money from websites/blogs is no longer a myth. Many have turned their hobby blog or website into a money-generating machine.
If you check a report by ConvertKit, in 2017, experienced bloggers have reportedly earned an approximate profit of $138,064 while amateur bloggers made profits close to $10,000 only!
The difference in numbers shows that making money from blogs and websites is challenging but doable. How do I say this, you ask? Well, for instance, Pat Flynn of SPI made over two million dollars through his blog while a twenty-year-old game developer, Mathew of True Valhalla, made $500,000.
So how do bloggers make this kind of money with their websites and blogs? While there is an endless list of ways of making money with blogs and websites, in this guide, I will discuss with you six ways you can monetise your blogs and websites through advertising.
6 Best Ways Your Blogs or Websites Can Make Money With Advertising
When we talk about monetising your blog or website, the option that pops into mind is Google AdSense.
Google AdSense allows publishers to generate revenue from their online content. AdSense displays matching ads based on the online content and the blog or website visitors.
Such advertisements are created and paid for by advertisers looking to promote their products and service. As the prices of different ads vary, the amount you make will also vary. Google AdSense is an excellent way to kick start earning online if you are a beginner.
However, gone are the days when Google AdSense was the only option to generate revenue. Now there are many alternatives that you may find handy to monetise your blog or website.
- Pay per click or PPC advertising
- Cost per click or CPC ad networks
- Sell ads
- Sell text links
- Paid product or service reviews
- Pay Per Click Or PPC Advertising
Pay-Per-Click is a widely used model of online advertising. The best part of this model is how simple it is. An advertiser pays you when someone clicks on a particular advertisement.
Even though there are various types of PPC ads, the paid search is the most commonly used type. These ads appear when people are looking to buy something – be it a product or service.
In case you want to implement in-text advertising, Infolinks would be the perfect option for you. The network follows a PPC model and offers publishers up to 70% revenue via trusted payment gateways.
- Cost Per Click Or CPC Ad Networks
Cost-Per-Click or CPC is the amount an advertiser pays for each click on the PPC ads on your blog or website. Since the advertiser only pays when a customer clicks on the ad, most advertisers find this model budget-efficient.
Another alternative to CPC is CPM (Cost per millie) or cost per thousand impressions, where you get paid after every thousand ad impressions.
For instance, PulsePoint is a well-known CPM platform where you can set your quotes. Since it targets mostly US-based traffic, the network is extremely particular about the quality of content displayed on your website.
- Sell Ads Space On Your Website
If your website has a decent number of followers, you can sell direct ads on your site. All you have to do is to create an “Advertise with us” page with the details of different types of advertisements with their prices.
Let’s say your blog or website is related to academics. Online assignment help services that provide exclusive science, computer, or other assignment help services can connect with you to advertise their services on your site.
However, as an educational website owner, if you wish to avoid the hassles of selling ads to computer assignment help services or other academic assignment help providers, you can rely on a third-party to sell ads.
You can use popular platforms like BlogAds and BuySellAds to sell ads and take home 70% of the total earnings.
- Sell Text Links On Your Website
Link text is an essential factor in search engine optimisation. Many bloggers with fair organic traffic use text-links ads to link a text from a website to another page of a different site.
Despite being in demand, many professionals avoid recommending it as these violate Google’s Terms of Service. Nevertheless, if you wish to try text-links, use the ‘Nofollow tag’ to avoid penalties of any kind.
- Paid product or service reviews
Earning money with sponsored posts or reviews is one of the common ways of monetising a website or blog, especially when you have the traffic and the credibility to pull it off.
Famous bloggers with substantial followers worldwide earn an attractive amount of money by reviewing products and services. Believe me; I have seen my blogger friends ask amounts like $300 to $400 for one review.
Of course, they have what it takes – a high-ranking page, a large number of followers, and quality content—no wonder why 63% of businesses approach such bloggers or influencers to increase their sales.
Similarly, you can offer written posts for a fee set by you. Ensure you clarify that you don’t guarantee a favourable review – but an only honest opinion based on personal use.
Honestly, like most of the bloggers, even I find pop-ups an annoying part of online marketing. But these can be effective if you use them well. There are five types of pop-ups such as –
- Entry Pop-Ups, and
Apart from these types, you can also try displaying ads as pop-unders. PopAds offers pop-under ads and allows you to set your frequency of the pop-under and the price for a particular ad.
While it’s easier to start a website or blog, it does somehow get troublesome to make money. As I mentioned earlier, there are many other ways to earn money from your blogs or websites. So along with upgrading the quality of your online content, you must also adopt the right advertising strategy suitable for your site to maximise revenue.
Henry Higgins is an online marketing specialist associated with a renowned digital marketing agency in Australia. During his week offs, Henry is also available at MyAssignmenthelp.com, a popular write my essay help service where he assists students with assignment writing and academic queries.